The 2nd edition of the Tour de France Femmes avec Zwift benefits from an enhanced broadcast with more than 25 hours of live television, including two stages with full coverage.
Fans around the world will turn in for the action on the official website of the event, the race center and social networks, in particular thanks to the arrival of TikTok as an Official Supplier of the Tour de France Femmes avec Zwift, which is launching its first Fantasy in partnership with Tissot.
Spectators will also flock to the roads of the Tour, with events organized in the cities passed by the race.
A comprehensive TV broadcast
The coverage of the Tour de France Femmes avec Zwift is expanding with more than 25 hours of live television to accompany the peloton from Clermont-Ferrand to Pau, where the race will finish with a decisive time trial on Sunday July 30. Two stages will be broadcast in full: the 1st, to accompany the Grand Départ and witness the conquest of the Maillot Jaune, and the 7th, to follow the great Pyrenean battles on the slopes leading to the Aspin and Tourmalet passes. A 2h30 live stream on the other stages will allow supporters around the world to follow their favorite champions, with broadcasts in more than 190 countries.
See you on the roads of the Tour
“It’s incredible to see so many people on the course”, the champions of the Tour de France Femmes avec Zwift 2022 rejoiced… They will once again be able to marvel with the supporters throughout the 2023 edition, over nearly 1,000 kilometers of race between Clermont-Ferrand and Pau, via Collonges-la-Rouge, Cahors, Albi… Each start city hosts a Fan Zone with fun and educational activities dedicated to the territory and to cycling. And the cities passed by the Tour will be celebrating in style. Bike commutes, carpooling, train access… All the info to attend the race in person is available on letourfemmes.fr.
Win the Yellow Jersey with the Fantasy by Tissot
To feel even more thrills watching the riders and their performances, the Tour de France Femmes avec Zwift is launching, in partnership with Tissot, the first Fantasy League dedicated to the event and its champions fantasybytissotfemmes.letour.fr. To play, fans are invited to build their team of seven riders for free. Each day, points will be scored based on the official results, until the crowning of the winners on July 30. Annemiek van Vleuten, Marianne Vos, Elisa Longo Borghini… Which stars will lead their sports directors to victory? To accompany the players, statistics and profiles of the riders are established by NTT Data.
From the Race Center to TikTok: at the heart of the event
All the information about the Tour de France Femmes avec Zwift can be found on the digital platforms of the event: the official website, the Race Center to follow the action live (https://racecenter.letourfemmes.fr/), and the social networks, streaming the first images at the start and accompanying fans and champions all day. All the content to prepare for the stages is available on these platforms (profile, map, timetable, key segments with Strava) and in particular the video briefings of each stage with the director of the event Marion Rousse. And upon arrival, fans can watch the video of the last kilometre, the images of the on-board cameras embedded in the heart of the peloton and the highlights of the race. This year, TikTok becomes an Official Supplier of the event to promote the Tour to its users (more than a billion in the world, including 150 millions in Europe).
